Here’s how I approach design and what shapes my perspective:
Teaching at the Core I’m a teacher at heart from experience and take an education-first approach to my design work. By coaching stakeholders through building their own design muscles, I build alignment and long-term capability, ensuring solutions are both innovative and sustainable.
Psychology & Behavioral Science My background in psychology and behavioral science helps me design for real human behavior, not ideal scenarios. I craft experiences that meet people where they are and gently guide them toward better outcomes.
Big-Picture Service Thinking, Tactical Product Solutions My service design background enables me to think holistically about larger ecosystems and end-to-end experiences, often pushing clients to think beyond traditional product silos.
In a past life, I was a red carpet, event, and travel photographer. My photography work has been featured on Forbes, Guest of a Guest, Pitchfork, Consequence of Sound, El Camino Travel, and Resident Advisor.
